Portfolio
Starwood Hotels
Designed and built by iMarc, the web-based Starwood Archive, a custom digital asset management solution, is the central repository and distribution mechanism for all marketing materials and collateral for the eight brands owned by Starwood Resorts and Hotels.
"Starwood chose iMarc because of their ability to partner with us and address a wide variety of complex challenges.
"iMarc built the Starwood Archive, which has improved the consistency and quality of our branding, while saving us money and time in the process.
"Our marketing partners and property managers love using it. I couldn't be happier with the results."
—Kevin Philip
Starwood Hotels and Resorts Worldwide
Starwood Archive protects and effectively promotes the Starwood brands by making compliance easy, and has enabled Starwood Creative Services to create innovative programs while its efficiency has improved program time to market.
The Archive serves members at all Starwood properties in over 100 countries. The project has dramatically lowered costs, saving literally millions of dollars per year.